From one product photo to an ecommerce ad

Start with a clear product reference

Choose an image where the product is easy to recognize. A clean, solid background makes a useful reference because the shape, color and details are visible. Avoid starting with a crowded collage when a clear product photo is available.

Add the product information requested in the app, and keep it accurate. The image is a visual reference; it does not verify materials, dimensions, certifications or promotional offers. Use your own product information as the source for those details.

You can see a white-background tumbler reference and three selected results in the multilingual example gallery.

Create your first advertising image

Sign up with verified email or Google. Eligible new accounts receive 20 signup credits, subject to daily availability. Read eligibility and expiry details. If you do not have a product photo ready, the sample product lets you explore the workflow.

1. Add or select your product

   Open AdCraft, sign in and choose the product you want to advertise. For a new product, add its details and upload a clear reference photo. One reference image is enough to begin; additional images can help show other angles or colors when needed.

2. Confirm the output

   Choose an aspect ratio and resolution from the available options. Choose the shape for the placement you plan to use. For example, a portrait composition gives a different amount of space to the headline than a square composition.

3. Choose a style if you want one

   Open the style preset picker beside the optional Idea field, browse the previews and apply one of 27 optional presets. Choose No style preset to keep the automatic workflow. You can add a short note as well. See the style preset guide.

4. Generate with zero prompt writing

   Leave the optional creative notes empty and click Generate. You do not have to write a scene description or invent a concept first. Check the displayed cost estimate before submitting. The workflow produces advertising creative that includes copy and layout.

5. Review and download

   Inspect the result at full size, then at the size a customer will see it. Download your selected creative and use your normal campaign publishing workflow. Make any needed changes before the ad goes live.

Use a short note when you have a preference

Optional notes are useful for a requirement you already know. State the language, scene or people you want clearly. Keep the first note focused so it is easy to check whether the result follows it.

These are illustrative notes you can adapt, not the recorded inputs used for the published tumbler examples.

For a language-specific campaign, make the intended language explicit. Generate and review a separate version for each language you need. A language note directs the creative; it does not replace a fluent reader’s final copy check.

Make the final selection with four checks

• Product accuracy — compare the shape, color, logo and visible details with your reference.
• Copy accuracy — confirm the claims, offer, spelling and call to action. Remove unsupported statements.
• Reading order — check that the product and main message are clear at the intended viewing size.
• Placement fit — check the crop, margins and current specifications of the channel where you will publish.

When evaluating two creative directions, keep the product and intended placement consistent. Compare the scene, message and composition you actually want to choose between. A visually strong image still needs campaign testing to establish its performance.

A practical way to organize the work

For the product overview, available controls and support details, see AdCraft product facts.